Published Researches

Market Research

Feasibility Studies​

A Full Methodology for a feasibility includes Scenarios for entry and exit, business plan
Full Methodology for a feasibility includes Scenarios for entry and exit, business plan, Study conducted for Egyptian Market
A quick research for one of European suppliers covering Dairy Farming in Egypt and key insights, major entries and exists
A complete review of Egyptian Cheese market includes all segments competition, trends and Local /Export markets

Market Research, Market Research

Published Researches

Law Firms Egypt

A complete review of Law firms in Egypt (Competition mapping) also international Legal firms (US & European firms) , also a complete business Plan

When to entering densely crowded or scarcely entered markets, any business must look at the ever-crucial element of competition. This study analyzes Egypt’s various law firms, in order to pin down what competitive advantage a business needs to grow as a law firm. We found it most practical to rank the top law firms, and utilized two lists, the IFLR1000 and Legal 500, as our guide into the Egypt’s widely spread law sector. These two ranking systems sift through client feedback, questionnaires and interviews to establish a comprehensive ranking of a nation’s law practitioners. In brief, we found that the tier 1 firms were Baker & McKenzie and Shalakany Law Office. However, Al Kamel Law Office and Denton Wilde Sapte were considered tier 2 firms; our research goes on to list tiers 3 and 4 as well. For specificity’s sake, we managed to determine which firms excel in which fields; for example, Baker & McKenzie distinguishes itself in Mergers & Acquisitions, while, according to our findings, Al Kamel Law Office stands out in dispute resolution. To provide insight into the inner workings of these firms, we determine which of three operating models are used by a given law firm, the models include: growing organically, associating with a highly ranked US firm and associating with a US firm that is not highly ranked. When it comes to the actual presence of US firms in Egypt, we only found two that operate locally -Baker & McKenzie and DLA Piper- while a few other firms operate remotely. Beyond ranking the law firms, we dowsed through virtually all significant local law firms and laid out their areas of practice, services and their history. The purpose of this study, or any competitive analysis, is to understand the competing forces that drive any market, hatch a database, ponder potential market opportunities and, if possible, recruit talented personnel.

Retail Market Egypt

A complete review of Cheese Market including Food Market Egypt/ Milk bench-marking/ Local & Export Sales (Total Production) / Processed Cheese Market Review

The struggle towards understanding the flaws that deeply cripple a business can be frustrating beyond all reason, which is precisely why we believe that well-made business analysis can be immensely useful. In this study, we deliver a complete rundown of Acceptus Hypermarket, in hopes of getting a grasp on the problems that hold back the business- as well as illustrate solutions. The problems we tackle are entrenched within a few of Acceptus’s functions, like: operational, managerial, category management issues and more; these pressing matters are also ranked from ones of a high priority to those of a lower priority. Key managerial issues that have been diagnosed include the absence of performance management indicators for business progress, and a marked deficiency in staff loyalty. On the operational front, a lack of signage and footfall were also alarmingly found. After digging up those aforementioned flaws, we stitched together a precise implementation plan to not only overcome these setbacks, but also to propel the business forward. Our plan proposed the introduction of home delivery into Acceptus’ offered services, and, leaving no stone unturned, we went on to detail the required steps. When it comes to the technical portion of this plan, we stressed the importance of creating an operations manual and ensuring the new interface will be compatible with the current system. In order to brew healthy morale and satisfy delivery goals, we recommend the use of bonus schemes; this should come hand in hand with strictly set customer service standards. Also, we found it paramount that Acceptus utilize booths and light boxes, and suggested, on a map of Acceptus’ store location, where they should be placed. Beyond these two objectives, our plan also nudged Acceptus towards liquidating its slow moving products – those likely to expire before being purchased. To do this, the sales of SKUs (Stock Keeping Units) need to be compared to the stock report, thus establishing which products move too slowly. Selling these items at a discount, or arranging their return to a vendor, can better utilize Acceptus’ stocks and, as our research indicates, will cost about 70,000 EGP. In our pursuit of obtaining as whole a picture of Acceptus’ operation, we spared no details. We illustrated the most pertinent dilemmas that inflict Acceptus, whilst pointing the hypermarket to new horizons.

Cheese Market Egypt

-Business Plan A complete review of Cheese Market including Food Market Egypt/ Milk bench-marking/ Local & Export Sales / Processed Cheese Market Review more info

Study Contents :

Food Market Egypt:

  • Food Market – Egypt
  • Local Food Market:  (Grocery) :
  • Milk – Local Market Overview
  • Volume Shares by Category
  • Volume Shares by Company
  • Sub Category Volume Share by Player
  • Local : Volume & Value Growth
  • Cheese Market

Total Market

  • Total Market:(Local & Export) / Split by Category 2009
  • Total Market: (Local & Export)
  • Top Producers/Split by Sub-Category   
  • Export Market (Top Producers / Split by Sub-Category
  • Export Market (Top Producers / Rank by Volume Share

Processed Cheese:

  • (Local & Export) / Market Growth 2006-2010
  • Processed Cheese – (Local Market) Review 2009

Training Market Egypt

Conducted Business Planning Training for The British University In Cairo / Developed Training material

1.Executive Summary

1.1.    Objectives   
1.2.    Mission   
1.3.    Keys to Success

2.Company Summary   
2.1.    Company Ownership   
2.2.    Start-up Summary   
2.3.    Company Locations and Facilities

3.Services
3.1.    Service Description   
3.2.    Competitive Comparison   
3.3.    Sales Literature   
3.4.    Fulfillment   
3.5.    Technology   
3.6.    Future Services

4.Market Analysis Summary
4.1.    Market Segmentation   
4.2.    Service Business Analysis   
4.2.1.    Business Participants   
4.2.2.    Distribution Patterns   
4.2.3.    Competition and Buying Patterns
4.2.4.    Main Competitors

5.1.    Marketing Strategy   
5.1.1.    Pricing Strategy   
5.1.2.    Promotion Strategy   
5.1.3.    Distribution Strategy   

5.2.    Sales Strategy   
5.2.1.    Sales Forecast   
5.3.    Milestones

6.    Management Summary   
6.1.    Organizational Structure   
6.2.    Management Team   
6.3.    Personnel Plan   

7.    Financial Plan   
7.1.    Important Assumptions   
7.2.    Key Financial Indicators   
7.3.    Break-even Analysis   
7.4.    Projected Profit and Loss   
7.5.    Projected Cash Flow   
7.6.    Projected Balance Sheet   
7.7.    Business Ratios.

Cheese Market Egypt

A complete review of Egyptian Cheese market includes all segments competition, trends and Local /Export markets

Study Contents :

 

Food Market Egypt:

  • Food Market – Egypt
  • Local Food Market:  (Grocery) :
  • Milk – Local Market Overview
  • Volume Shares by Category
  • Volume Shares by Company
  • Sub Category Volume Share by Player
  • Local : Volume & Value Growth
  • Cheese Market

Total Market

  • Total Market:(Local & Export) / Split by Category 2009
  • Total Market: (Local & Export)
  • Top Producers/Split by Sub-Category   
  • Export Market (Top Producers / Split by Sub-Category
  • Export Market (Top Producers / Rank by Volume Share

Processed Cheese:

  • (Local & Export) / Market Growth 2006-2010
  • Processed Cheese – (Local Market) Review 2009

IT ICT Sector

A Complete Implementation of Sales Automation (Using Hand Held Computers) , Implementation Scope 100+ Sales Rep , Nation-Wide Coverage

Summary :

A Complete Implementation of Sales Automation (Using Hand Held Computers) , Implementation Scope 100+ Sales Rep , Nation-Wide Coverage

Project Objective :

A complete Deployment  started Deployment on 2004,
  • Key Project :

    This project was launched by the end of 2003 after the acquisition of Cadbury to Adams business,  the Implementation of SFA (Sales Force Automation) was a part of “Route To Market Project” 

Project Scope :

The Project included the Following
  • The business was Handling 100+ SKU’s
  • Operating 4 Plants Nation-wide
  • Deployed for 100+ Sales Team
  • Nation-Wide deployment 5 Sales Depots 
  • Covering : 100+ Retail Trucks

Conducted Business Planning Training for The British University In Cairo / Developed Training material
A Complete Implementation of Sales Automation (Using Hand Held Computers) , Implementation Scope 100+ Sales Rep , Nation-Wide Coverage
A complete review of Cheese Market including Food Market Egypt/ Milk bench-marking/ Local & Export Sales / Processed Cheese Market Review more info
A complete Business assessment, Competition review and b-plan and Debt restructuring .

Our Partners:

Smash Management
Pierre Fabre
Market Research, Market Research
IDH Logo
ETTC
Le saffre
US Dairy Export Council
Masria Card
Ameron Egypt
Bedaya Packing
Medica Middle East
Foam Industries Egypt
Maadi Narmer School
Total
Convergys
HSBC
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